Killi launches UaretheProduct.io

Killi launches UaretheProduct.io, allowing consumers to calculate the value of their data to Big Tech 

UaretheProduct.io calculates the value of consumers’ data, based on the apps and platforms they use.

NEW YORK, October 6, 2020 – Killi Ltd. (TSXV: MyID, US: MYIDF), a global leader in data and consumer privacy, announces the launch of UaretheProduct.io, a site for consumers to calculate the value of their data, based on the apps and platforms they currently use. 

UaretheProduct.io calculates the annual value of a consumer’s data based on the top eight platforms globally: Google, Facebook, Twitter, SNAP, Amazon, Netflix, YouTube, and Pinterest, with plans to add more companies.  Consumers can visit the site and select the platforms that they currently use to determine their annual value to Big Tech.  As each company updates its Average Revenue Per User (ARPU) quarterly, each consumer will be alerted about how the value of their data has increased.  For those consumers who would like to take back control of this data and be paid for its use, there is a direct link to Killi.io to sign up for the service.  

Neil Sweeney, Founder, and CEO of Killi Ltd., explains, “When we speak to consumers, we have found that by far, the part of the data ecosystem that they understood the least is the true value of their data. When you explain to someone how much each platform makes and how when amalgamated, it amounts to $500 per month and is growing 30% per year, the reaction is visceral.” He continues, “It’s important to note, that this practice of data collection is only accelerating and becoming increasingly more pervasive and private with the emergence of platforms like TikTok and the increase in smart speaker sales.”

The Social Dilemma, a recent documentary from Netflix, highlights the dark side of the internet and the harmful byproducts of social media proliferation. The movie’s adage, “If you don’t pay for the product, you are the product,” has resonated with viewers, resulting in mass account deletions on Facebook, Instagram, and other platforms.  UaretheProduct.io was created to help educate users about their data with facts that technology firms do not openly promote.

To learn more about UaretheProduct.io and Killi please visit their respective sites.

How Much Is Your Data Worth? A New Tool Will Help You Find Out

Neil Sweeney, Founder and CEO of Killi,  is featured in Street Fight Mag discussing the new data calculator Killi created to help individuals find out how much their data is worth to tech giants.

Article highlights: Nearly all of the fastest-growing consumer products on the market today involve the collection and use of consumer data. Uaretheproduct.io serves as an educational resource, giving people a way to calculate the value of their personal data based on the platforms they use every day.

Read the full article by Street Fight Mag here.

Killi Introduces Ad Blocker for Google Chrome, Becoming The First Company To Pay Consumers To Block Ads In The Browser

Killi minimizes Google’s ability to monetize consumers’ data via the Chrome browser, becoming the first company to pay consumers to block advertisements by linking their Killi account.

NEW YORK, September 22, 2020 – Killi Ltd. (TSXV: MyID, US: MYIDF), a global leader in data and consumer privacy, announces the launch of its new browser extension available for Google Chrome, Microsoft Edge, Brave, and Opera browsers, paying consumers in cash to block advertisements, a market first.

Killi’s mission is to educate users on data privacy and empower them to reclaim control of their data. The new Killi browser extension blocks the transaction of consumers’ data and allows the individual to link their browsing data to their Killi account by signing in. In placing their browsing data under their control, also a market first, the user can share this data and be paid automatically every week in cash for using the browser extension. Consumers can also use the browser extension without selling their data, putting the choice of privacy and monetization in their hands vs. the current browser environment, which does neither.

The Browsing Rewards program pays all of its users every week by passively depositing cash (not points, rewards, or tokens) into their account, which is the fourth stream of passive income that Killi offers to consumers. The other three are profile, location, and shopping rewards.

Neil Sweeney, Founder and CEO of Killi Ltd. explains, “The browser is one of the worst offenders of data leakage and arbitrage.  Every page, interaction, and purchase that a consumer does is tracked and sold by the browser companies without any consumer inclusion or transparency.  The expansion of Killi to support the browser eliminates this transaction and puts the consumer in control of what is rightfully theirs – their data and privacy.

Created on top of Chromium, the technology that all major browsers use, Killi can support approximately 85% of the global browsing market.

To download, use, and be paid to block ads courtesy of Killi, visit the Google Chrome store here.

Killi is currently available online or via iOS or Android in five countries (US, Canada, Singapore, Australia, and New Zealand), paying users weekly while providing a transparent report that outlines what data was purchased and by whom. Users are paid in cash, making Killi the only company in the world that is fairly compensating users for the purchase of their data.

To learn more about how Killi fairly pays users via its Fair-Trade DataTM program, please visit https://killi.io/earn.

About Killi

Killi is a consumer privacy ecosystem that aims to put people back in control of their data. Killi allows consumers to take back control of their consumer data from those who have been collecting it and selling it unbeknownst to them. Available on iOS, Android, as well as the web, Killi is available internationally. With Killi, consumers can opt-in and link specific personal information from various financial and social accounts that they would like to put under their control and share with companies and be compensated directly in the form of cash for its use.

Download Killi here.

FOR FURTHER INFORMATION, PLEASE CONTACT:

Andrew Elinesky, CFO

+1-416-904-2725

Neither the TSXV nor its Regulation Services Provider (as defined in the TSXV Manual) accept responsibility for this news release’s adequacy or accuracy.

Forward-Looking and Other Cautionary Statements

This news release may contain “forward-looking statements” within the meaning of applicable securities laws, including, but not limited to, the Company’s strategic plans for the rest of 2020. Forward-looking statements may generally be identified by the use of the words “anticipates,” “expects,” “intends,” “plans,” “should,” “could,” “would,” “may,” “will,” “believes,” “estimates,” “potential,” “target,” or “continue” and variations or similar expressions. These statements are based upon the current expectations and beliefs of management. They are subject to certain risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. These risks and uncertainties include, but are not limited to: the uncertainty surrounding the spread of COVID-19 and the impact it will have on the Company’s operations and economic activity in general; and the risks and uncertainties discussed in our most recent annual and quarterly reports filed with the Canadian securities regulators and available on the Company’s profile on SEDAR at www.sedar.com, which risks and uncertainties are incorporated herein by reference. Readers are cautioned not to place undue reliance on forward-looking statements. Except as required by law, the Company does not intend and undertakes no obligation to update any forward-looking statements to reflect, in particular, new information or future events.

Killi Adds 25 Million New US Accounts In The First Two Weeks of September

Killi Adds 25 Million New US Accounts In The First Two Weeks of September

Article highlights: The 25m accounts come on top of 4.8m accounts added the previous month. The new accounts represent additional scale to the Killi ecosystem, which compensates users in cash for the use of their data.

Please find the full article here.

Killi featured in Adweek – Customer Inclusion is the Future of Data

Killi was featured in Adweek discussing customer inclusion in today’s data market.

Article highlights: The data industry today is still dominated by black boxes that collect private data on consumers for the benefit of a perpetual arbitrage that excludes them. Privacy changes are now circling the globe and having a downstream impact on platforms such as Google, Apple, and many others. Customer inclusion is the future of data.

Please find the full article here.